Online Innovation

Larry Witzel

SermonView responded to the Covid-19 global pandemic with a burst of innovation. Because public evangelistic events were restricted due to government orders, we pivoted again to focus on leveraging online tools for evangelism. InterestTracker, the cloud-based CRM for Adventist evangelism launched in 2019, became a digital hub for building relationships. The Interactive Sermon Viewer, our online presentation hall, connected with InterestTracker to record real-time responses from guests. InterestTracker’s text messaging module made it quick and easy to connect with interests, and an online check-in system allowed churches to track virtual attendance, regardless of the streaming platform used. Through it all, the SermonView crew kept a laser focus on equipping local churches for effective evangelism.